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I spent 500 million on Linda Ikeji TV — Linda Ikeji Reveals

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Billionaire Blogger, Linda Ikeji, a few days ago launched her online TV, which has apparently, continued to grow by the day.
In a new interview with Business Insider, the soon to be mom, talked about building the online TV and all that it cost her.
Read excerpts from the interview below;
Business Insider (BI): You’ve finally launched your own streaming platform. How does this make you feel?
Linda Ikeji (LI): Seeing your dream come to reality is one of the best feelings in the world. I look at it and think to myself, “What? We finally did it.” This is something I have always wanted to do, probably since I was 11. I didn’t dream this big, I dreamt of working in TV either as a producer or a presenter. I just wanted to be in the media and TV space.
So, getting to this point where I can own an online TV platform is one of the best feelings in the world.
When we first launched, people bombarded our site, subscribing and commenting on shows I was part of 100 percent. It’s an amazing feeling to see people finally view what we have done and commend us like this.
BI: How many shows do you have on the platform?
LI: So far, we have 10 reality shows and 21 TV shows. More content is on the way. What we currently have is just one percent of what we want to produce. We just wanted to launch so people can see some of what we’ve produced so far.
Right now, some of my staff are already on different locations, producing more shows, because we plan to have much more.
BI: How long did it take to put the shows together?
LI: We’ve been working on these shows actively since June 2017. I had to understand that I was a novice producer but I am not a novice at putting things together. As a producer, I was learning on the job. So, we made some mistakes. We hired a few people who didn’t know what they were doing and we had to bring in more professionals. We have gotten it right now. But, that’s why it took us that long to put the shows together. There are over 35 shows. One year is not a bad time to produce that amount of content.
BI: Take us through the process of creating the platform.
LI: Thinking about what equipment to buy and what to replace was hectic, but I fully enjoyed the creative process. I like sitting down with my producers, going through ideas, and going over scripts – I wrote some of the scripts for the shows. I came up with 90% of the titles on the platform. I always argue with my head of programming. I say, “I don’t know how to carry cameras and lights, but when it comes to ideas, I am very creative.”
I think being a blogger for the last 11 years has helped me understand what people really want to watch. Using data from my blog, I see what people want to read and I see that the serious stuff is not as appealing to the youth as the mundane stuff, content about Bobrisky and the lighthearted things that will just make them laugh. They love drama, controversy, and gossip. So when you know who your target audience is, you create content for them.
However, I am not just creating content for young people. On the site, you have “I Survive,”which is for everybody. It’s a show about people who have survived the most heartbreaking moments and they are still standing. Even Betty Irabor is on one of the shows where she comes to inspire people going through all kinds of issues. We have “The Black Room,” which is a sexual show, so it’s not for children.
When you’re putting something together, you have to understand who your target audience is and I knew the people I was targeting. So, probably 70% of our content was targeted at young people and the other 30% for a more mature audience. I haven’t done anything for kids. I am thinking about it, I don’t know if I should, because a lot of the stuff coming is too x-rated to be on the same platform.
BI: How much did it cost you to set this up?
LI: About half a billion naira. We have so many equipment – that’s how we were able to do multiple shoots. We have a lot of cameramen, presenters, sound technicians.

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Peter Okoye beats Davido to win first award since Psquare disbanded

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Peter Okoye, a former member of Psquare, has won his first award as a solo artiste.

The ‘Ebeano’ singer was named best international male artiste at the 2018 edition of the International Achievement Recognition Awards (IARA).

The award ceremony took place on Saturday at the Hilton Hotel in London, UK.

Now known professionally as Mr P, he was nominated in the best male artiste and best international male artiste categories.

The singer beat Davido, Diamond Platnumz, Cassper Nyovest, Medikal, Black Coffee, among others, to win the best international male artiste category.

Mr P shared news of the award on Instagram, saying “this is just the beginning”.

He wrote: “My very first award as a solo act! You guys made this happen. Slow and Steady but surely! God is great.

“I was hoping to be in London but as you’re aware, I’m in the middle of my US/Canadian Tour at the moment! I will be by to pick up my award personally.

“Thanks again and I’d like to dedicate this award to my super fans and my awesome son Cameron who’s birthday is today. Double celebration for sure. More coming.

“Team P this one is for Us! Thanks for the love and support. This is just the beginning. I may not be there yet, but I’m closer than I was yesterday.”

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peterpsquare Team P this one is for Us! Thanks for the love and support. This is just the beginning 🙏🏽😊… I MAY NOT BE THERE YET, BUT I’M CLOSER THAN I WAS YESTERDAY.

Peter Okoye split from Psquare and started his solo career in September 2017.

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QUESTION: Did Davido flout NYSC bye-laws by campaigning for Adeleke?

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These past few weeks, the National Youth Service Corps (NYSC) has been in the spotlight: from the forgery scandal faced by Kemi Adeosun , erstwhile minister of finance, to the ongoing revelations that Adebayo Shittu, minister of communication, never served at all.

These events have reignited the discourse on the importance of the mandatory one-year scheme.

When Afropop superstar, Davido, announced via photos shared on Instagram that he would be part of the latest batch of corps members, it did a world of good for the scheme’s relevance — but that only lasted for a few hours.

Davido, right after entertaining other corps members and camp officials with his songs on the first day, seemingly abandoned the orientation camp to continue his tour abroad, an action that enraged many commentators on social media, who attributed the development to his wealth and status.

Although it is not known for sure if the singer applied for, and was granted, an exemption from the 21-day camp to attend to his performance obligations abroad.

Davido would eventually cancel his world tour, citing ‘NYSC commitment’, but going by his activities of the past few days, ‘political commitment’ might also be another factor.

Of late, the entertainer has been neck deep in politics, aggressively campaigning for his uncle, senator Ademola Adeleke, who is running for the Osun state governorship on the Peoples Democratic Party (PDP) platform.

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davidoofficial MY FELLOW OSUN BROTHERS AN SISTERS , AS MOST OF YOU MAY KNOW I AM NATIVE OF OSUN STATE , LETS TAKE OSUN TO A NEW LEVEL , ALL THE YOUTHS AND INDIGENES OF THE STATE – RISE AND DO WHA IS RIGHT FOR OUR STATE AND THE PEOPLE . I WILL BE PRESENT IN ALL PDP RALLIES SUPPORTING SEN NURUDEEN ADEMOLA ADELEKE , UNDER THE PEOPLE DEMOCRATIC PARTY ( PDP ) ! 15th @ EDE 17th @ IWO 18th ILESHA 19th @ OSOGBO for the Final Rally ! BRING YOUR PVC CARDS ! IMOLE DE ! BADDES SAY SO ! @ademolaadeleke_01

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OBO, as he is fondly called, deployed the full power of his superstar status to campaign for Adeleke, politically weaponising his celebrity and music as a bulwark against other gubernatorial aspirants.

Spotted at campaign rallies-turned music concert, Davido and his label mates took over the state of Osun, drawing huge crowds of potential would-be voters.

Going by the NYSC bye-laws, Davido’s political activities point to an illegality. The bye-laws clearly state that corps members should not participate in partisan politics, with an extension of their service year listed as the punishment.

The law states that: “Any member who takes part in partisan politics is liable to extension of service for a period not less than three (3) months without pay.”

From donning PDP garbs to prompting the electorate to vote for his uncle, Davido actively took part in the pre-election campaign trail of the Osun governorship poll.

The singer not only performed at rallies, but he also posted messages describing Adeleke as the “incoming” governor of the state.

That Davido took part in partisan politics while undergoing his NYSC programme is as clear as daylight, but what becomes of his law-flouting activities remains to be seen.

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Ras Kimono’s wife dies three months after music legend’s demise

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Efe Mena Okedi, the wife of late reggae icon Ras Kimono, is dead.

Okedi is said to have died in the early hours of Sunday at her residence in Magodo Isheri, Lagos.

Pulse reports that Okedi’s death was confirmed by Michael Odiong, project manager at Premier Music.

Okedi was also Kimono’s manager and a member of his band while he was alive.

Her death comes three months after the ‘Rhumba Stylee’ singer died on June 10 in a Lagos hospital.

Okedi was the third wife of the music legend.

She once described Kimono as “the most gentle and kind Rastaman I know”.

Following his demise, she took to Instagram to mourn him, writing, “It’s 2 weeks today that you passed, feels like yesterday. Rest on my lion, missing you”.

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efeokedi It’s 2 weeks today that you passed, fee like yesterday 😘😘😘😘Rest on my lion, missing

Okedi, who once worked as a nurse in the US, is survived by her son, Onome.

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